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近日，管理学院赵海川副教授与中山大学的吴记副教授、肯塔基大学的Haipeng(Allan) Chen教授合作的研究成果“Coupons or free shipping? Effects of price promotion strategies on online review ratings”发表在管理类国际顶级期刊Information Systems Research上，该期刊是UTD 2...
Installed base information management with industrial service operations
installed base management industrial services information management
2018/3/7
Industrial services have been recognized as a lucrative source of revenue, and many
capital goods manufacturers are increasingly getting involved with the aftermarket in
their industry. The manufact...
Privacy and Consumer Agency in the Information Age: Between Prying Profilers and Preening Webcams
Privacy and Consumer Agency the Information Age Prying Profilers Preening Webcams
2010/1/15
Privacy and Consumer Agency in the Information Age: Between Prying Profilers and Preening Webcams.
Global architecture of marketing information systems – Scientific Information
Marketing Information System marketing research marketing intelligence decision support systems
2014/3/20
The paper is focused on study of information systems that can be applied in the process of marketing planning. General terms from information systems theory are examined from marketing perspective, pa...
Information technology and supply chain agility in Chinese automotive industry
Information technology supply chain agility
2018/3/8
Agility is considered a vital factor for business success in complex industrial
landscapes as it enables rival firms to efficiently perform under time-to-market
pressures. Relevant literature has sh...