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Market Makers' Recognition of Key Success Factors in Electronic Marketplaces
Market Makers' Recognition Key Success Factors Electronic Marketplaces
2009/12/8
This study examines the recognition and use of critical success factors by market makers in electronic marketplaces. A content analysis of e-marketplace websites enabled an examination of how these f...
The Evolution of Electronic Marketplaces: an exploratory study of internet-based electronic within the American Independent Insurance Agency system
Electronic Marketplaces exploratory study internet-based electronic American Independent Insurance Agency system
2009/12/7
Evolving competitive, organisational and technology environments drive organisations to continually evaluate how information technology resources can be exploited for competitive value. The emergence ...